When it comes to writing the copy that gets responses, we would guide you to ensure you avoid all the pitfalls that are the efforts of many. For this to happen, your message must be:
Distinct: Avoid using industry clichés. They usually bore people. Instead, speak to your list in a language they understand, using terms they could relate with.
Short and Simple: Truth is nobody is interested in reading epistles, especially when it’s a private message. Your copy should be around 5-6 sentences. If not prospects would just nod while attempting to skim through phrases in your message. The best copies are short and simple. The shorter they are the better for you.
Proof Ridden: Talk is cheap, especially when it’s empty. We would create a message for your prospects that is full of proof. We know the prospects get messages every day. We would make yours stand out with proofs like mentioning the name of a big client you’ve worked for, some great feet you have achieved, amongst other notable things.
When we structure your copy this way, you can be certain to get a response from your prospects.